Events are one of the most powerful levers in marketing—whether virtual, hybrid, or in-person. But without the right strategy, execution, and measurement, they can drain budgets and miss impact.
Callidient’s Event Marketing-as-a-Service gives you a dedicated Events Pod to plan, design, and run events that generate leads, build influence, and accelerate pipeline. From content design to post-event reporting, we manage every detail so your team can focus on relationships and outcomes.
Callidient’s Plug-and-Play Marketing Teams are modular, outcome-focused pods designed for speed, flexibility, and scale. Instead of hiring full-time staff or relying on rigid agencies, you get on-demand access to expert talent—across content, MarTech, and analytics—configured to your needs.
Virtual marketing CoE
Virtual marketing CoE
Virtual marketing CoE
Virtual marketing CoE
It’s a dedicated Events Pod that manages strategy, design, execution, and measurement for events—virtual, hybrid, or in-person—so your team can focus on building relationships while we deliver measurable pipeline outcomes.
Events create high-value touchpoints where buying decisions are influenced. They build trust, position your brand as an authority, and accelerate pipeline opportunities through direct engagement with prospects and customers.
We provide event strategy and design, end-to-end logistics, campaign integration (email, social, paid), speaker/vendor coordination, and post-event analytics that tie directly to ROI and pipeline impact.
We cover everything from small executive roundtables and webinars to large-scale conferences, product launches, partner summits, and hybrid events.
Pre-event, we run promotional campaigns across email, social, and paid. During the event, we enable sales teams with kits and scripts. Post-event, we execute follow-ups, nurture campaigns, and reporting for closed-loop measurement.
This service is ideal for CMOs, demand gen leaders, and B2B companies that want to run professional, scalable events without overburdening internal teams. It works equally well for startups, scale-ups, and enterprises.
