Webinars and podcasts are powerful tools for thought leadership, community building, and lead generation. But making them successful requires more than just good speakers—it takes structured planning, seamless production, and smart promotion.
Callidient’s Webinar & Podcast-as-a-Service delivers a dedicated Webinar/Podcast Pod that handles everything from content design and speaker coordination to multi-channel promotion and post-event analytics. We help you create events that educate, influence, and convert.
Callidient’s Plug-and-Play Marketing Teams are modular, outcome-focused pods designed for speed, flexibility, and scale. Instead of hiring full-time staff or relying on rigid agencies, you get on-demand access to expert talent—across content, MarTech, and analytics—configured to your needs.
Virtual marketing CoE
Virtual marketing CoE
Virtual marketing CoE
Virtual marketing CoE
It’s a turnkey solution from Callidient where a dedicated Pod manages your webinars and podcasts end-to-end—from topic design and speaker coordination to promotion, production, and post-event analytics—so you can focus on delivering insights while we handle execution.
Because they drive trust, authority, and demand. Webinars generate qualified leads and enable two-way engagement, while podcasts build long-term thought leadership and community. Both influence buying decisions throughout the funnel.
We cover content & format design, end-to-end production, campaign promotion, and ROI reporting. Plus, we repurpose recordings into evergreen assets, social snippets, and ABM-driven content for maximum impact.
We run multi-channel campaigns across email, LinkedIn, paid social, and partner amplification. For high-value audiences, we also run ABM-style invites targeting specific accounts.
Yes. We align them with ABM, nurture programs, and event strategies. For example, a webinar can feed pipeline acceleration plays, while podcasts can nurture long-term brand affinity.
CMOs, demand gen leaders, and B2B brands that want scalable thought leadership and measurable lead generation without building an in-house production and promotion team.
